Mid & Final Exam's Question of Strategic Management

MANARAT INTERNATIONAL UNIVERSITY (MIU)

Department of Business Administration (DBA)

Program: BBA. Semester: Fall-2008. Section: Combined

Mid-Term Examination-2008

Course Code: MGT 404. Course Title: Strategic Management

Time: 1.30 Hours                                                                                          Full Marks- (6*5.0) = 30  

(Questions are of equal marks. Answer all of the following questions. Answer chronologically)

01. Define Strategy and Strategic Management. The Strategy-Implementing process consists of. Explain and display the five interrelated managerial tasks of strategic management.

02. Do you find any difference(s) between a Strategic Vision & a Mission Statement?  Mention the mission statements of the following organisations: Eastman Kodak, Avis Rent-a-Car, MIU, Radhuni Gura Masala, Citicel, Grameen Phone, Bangla Link, Aktel, Teletalk and Nokia Phone.

03. State different levels of strategy managers who are responsible to perform five tasks of strategic management.

04. “The mission is not to make a profit” Justify this statement with suitable examples.

05. What do you know about BHAG? Objectives are needed for each key result managers deem important to success. List some representative kinds of financial and strategic performance objectives in a table (Any five).

06. There are three important tests which can be used to evaluate the merits of one strategy over another. Explain the tests of a winning strategy.

# StM/MGT-404 /Mid-Term/Fall-2008/DBA/MIU #

MANARAT INTERNATIONAL UNIVERSITY (MIU)

Department of Business Administration (DBA)

Program: BBA. Semester: Fall-2008. Section: Combine

Final Examination-2008

Course Code: MGT 404. Course Title: Strategic Management

Time-(15 Min. +02.45 Min) = 03 Hours                                                                 Full Marks- (26+24) = 50  

(Questions are of equal marks. Answer all of the following questions. Answer chronologically)

                                                                            SECTION-B                                                         (4*6.0=24)

01. (a) As Professor Michael Porter of the Harvard Business School has convincingly demonstrated, the state of competition in an industry is a composite of five competitive forces. Explain.

      (b) For revealing the competitive positions of industry participants one worldwide technique is used. What is that technique and how can you construct/develop that?

02. (a) Which are the prerequisites for industry success or the rules that shape whether a company will be financially and competitively successful. Define and explain the third one of them.

     

      (b) Which provides a good overview of whether a firm’s business position is fundamentally healthy or unhealthy? Explain with examples (At least five of each ones).

03. (a) What do you know about Benchmarking? A strength is a characteristic that gives a company enhanced competitiveness. Considering this statement state various forms of a Strength.

      (b) Exhibit and explain the concept of Value Chain.

04. (a) Competitive advantage comes from positioning a firm in the marketplace so it has an edge in coping with competitive forces and in attracting buyers. Under a variety of situations a strategy of trying to be the low-cost provider works well. - Explain.

      (b) Write short notes on: Core Competencies and Distinctive Competencies.

# StM/MGT-404 /Final/Fall-2008//DBA/MIU #